PC wins project in new subspecialty

Starting next week, PC will welcome a new client in another new subspecialty for our team. Rosemary Valenta, the newest member at PC, will be spearheading this project to build awareness for a leading fibrin sealant in the burn and reconstructive subspecialty.

We're looking forward to this excellent opportunity and getting the buzz out on this innovative new product. More details to come in future posts. Stay tuned!

Georgette Pascale named “Nominating Chair” of Children’s Museum Board

This afternoon in a board meeting for the Children’s Museum of Pittsburgh’s, Georgette Pascale was named their incoming “Nominating Chair.” A three-year member of the board, Pascale’s new responsibilities will require her to seek and nominate new members to the volunteer board.

“For years I have enjoyed my time on the board of the Children’s Museum,” commented Georgette, “searching for new faces and fresh perspectives to add to this already dedicated and energetic group will be as much fun as it is work.”

In addition to her existing position, Georgette has also regularly participated in the planning of the Children’s Museum’s annual gala. This years event, the Burgh Blast, took place on May 7 and was (as advertised) a blast for all who attended! Kudos to Georgette on this accolade!

Our New Website – Coming Soon!

Pascale Communications is excited to unveil our refreshed and redesigned website very soon! Just a short time ago, we enlisted the help of the fantastic web design and development team at MESH Design and Development to help give PC’s site a facelift – and we've made leaps and bounds in making PC’s site look more like home.

While we’ve enjoyed the look and feel (and compliments) of our current website, we are eager to embrace a more flexible infrastructure behind our site. This, along with more integrated social media content, will allow PC to update news and display press featuring our clients and team at any time! Our new site will be better equipped to act as the central portal for us to communicate in a more engaging and direct way, whether print, digital, or even video.

Our team has also had a blast sharing photographs to use on the website; incorporating images of our everyday virtual workplaces was one of our chief tactics in personalizing our new design. Without our unique perspectives and penchant for strong relationships, it would be impossible to deliver PC’s signature mix of incomparable and effective press with a friendly and flexible team.

Thanks again to our friends at MESH for their support and creativity throughout this process – Stay tuned for more updates and the official launch date of PC’s new site!

PC welcomes newest member – Meet Rosemary Valenta!

This week we’d like to formally welcome the newest member of the PC team, Rosemary Valenta!

From her home in Manhattan, Rosemary will support PC’s clients alongside our existing network of virtual employees and contractors. Rosemary’s diverse experience boasts trade and consumer clients across varied disciplines. Her work with PC will focus on new and creative tactics, from social media to innovative pitching and new business.

Members of Pascale Communications had the pleasure of meeting Rosemary in person last week; We had a fantastic time discussing her rich experience and exciting client history as well as her husband and two young children back in NYC.

We are glad to gain yet another savvy PR pro to our team – Welcome, Rosemary!

Pittsburghers invited to party like kids again at Children’s Museum’s Burgh Blast

Chris from PC has been busy at work recently on a fun and exciting project with the Children's Museum of Pittsburgh – promoting the Museum's annual Burgh Blast, happening this Friday, May 7th.

This one-of-a-kind gala – Burgh Blast – invites Pittsburghers to celebrate and reunite with their playful side throughout the museums incredible exhibits and space, while enjoying food, drink, and entertainment in the company of several Pittsburgh icons.

Prompted by the Museum's PITTSBURGH: Yinz Play! Exhibit—featuring activities including Bridge Repair, Fireworks and Pittsburghese Illustrated Word Play—the Burgh Blast will celebrate all things Pittsburgh and is a reflection of the city’s energy.

In preparation of this event, PC worked to promote the event in the local media, including print and broadcast. PC facilitated Burgh Blast coverage in WHIRL Magazine, Pittsburgh Magazine, Pop City and recent mentions on WDVE’s Morning Show and blog. Below, Bill Schlageter, marketing director at the Children’s Museum, and Matt Meade, one of the events co-chairs, discuss the Burgh Blast on KDKA’s Pittsburgh Today Live (Watch KDKA).

The PC team is eager for Friday’s event, and looking forward to more great coverage to come! For more information on the Burgh Blast and ticket information visit http://pittsburghkids.org/tickets

Georgette Pascale accepts Diamond Award, thanks family, staff, (and yinzers)

This week Georgette Pascale, PC’s president and CEO was honored with a Diamond Award from the Pittsburgh Business Times, in an annual event recognizing the regions outstanding business leaders.

Georgette was highlighted for her dedication to flexibility and ingenuity in her management, drive to maximize potential in employees, as well as her continuing mentor and volunteer efforts in the community. Nominated by her staff, and supported by letters from colleagues, Georgette accepted the award by thanking her husband, virtual staff, and Pittsburgh – a city she claims to adore after years in New York City, and despite her newfound admiration for "yinzers."

Among the twelve award recipients were presidents of large, small, and non-profit businesses from the Pittsburgh area, including friend of PC, Pam Schanwald; Recognized for her longtime dedication to the Children’s Home and Lemieux Family Center, for which Georgette serves as a board member and event co-chair.

A full profile of Georgette, and the other Diamond Award winners will appear in the print version of this month’s Pittsburgh Business Times – Subscribers can also see Chris and Allison from the PC team celebrating with Georgette in the After Hours coverage of the Wednesday event!

Congratulations, Georgette!

Shake Your Booties 2010

Members of the PC team recently attended the ninth annual Shake Your Booties event hosted by the Children’s Home & Lemieux Family Center. Simply put, the event was fantastic! Georgette Pascale (pictured),who is a board member also served as a co-chair for the event, and did a remarkable job.

"I am so honored that Rob Lepre (pictured) agreed to co-chair this phenomenal event with me – everything turned out great! The funds raised to help the children make all the planning worthwhile. I am so happy to have been apart of it!"

To the music of NYC jazz vocalist Allan Harris and Pittsburgh's own Etta Cox, Pittsburgh paid tribute to Elizabeth Hobbs and Elin Roddey, two long time board members of The Children’s Home.

Throughout the evening, guests enjoyed amazing food by Hyde Park, and enjoyed the beautiful riverside views on Pittsburgh’s North Shore. For more photos and information about the Children’s Home & Lemieux Family Center visit their website. Thanks to all for a fabulous evening!